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Trust Me, I'm a Doctor: A Visual Catalog of Generic Dr. Pepper-Style Soft Drink Logos, 1990-2020

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Nearly every supermarket chain in America has its own in-house Dr. Pepper alternative, almost always in maroon packaging with a doctor-themed product name indicating pep, vim, vigor and gustatory fulfillment of one kind or another. This booklet is a compendium of dozens of the distinct logos used by these small-town charlatans in the past thirty years, from Dr. A+ to Dr. Zing. Saddle stitched, 5.5" x 8.5". Product number BP009.